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Case Study #6 – Money

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Find a job - Case Study #6 – Money


Let’s take a look at some other variations on this same topic of money.

Case Study #6 – Money


The above is for “extra income”. 150,000 searches for this phrase in one month. You can also see the number of searches for the more specific phrases such as “extra income opportunity”, “earn extra income at home” and “work from home extra income”.


Unfortunately, some of the individuals who are searching for these terms are still looking for that elusive work at home job (wages vs profits). Maybe one day they’ll come across “Dear Employee, Your Job Sucks” and realize that work at home jobs are a myth (furthermore, jobs are not the solution to money problems).


On the other hand, there are those who are indeed looking for business opportunities and home business options.


In fact, because of technology home businesses are on a sharp rise (of course the countless stories of 20-something year olds, single moms, ex-plumbers and more all creating large incomes from home is certainly helping to fuel this demand for information about home business).


A market research firm that works with the home business industry reportedly gets over 350,000 individuals per month requesting to be contacted about working from home and business opportunities. That’s one company and just one month yet 350,000 queries!

Case Study #6 – Money


Over 3 million searches for the phrase “business opportunity”.

Case Study #6 – Money


Over 4 million searches for the phrase “home business”. (Not to mention the many variations of this phrase).


Many are indeed looking for home business opportunities but it can be a challenge to decipher, based on a website, what is legitimate and what isn’t. And it can be even tougher to figure out which opportunity is a smart and potentially very lucrative one versus one which would simply eat up a person’s time, money and energy yet be very hard to turn profitable.


A person who works with a quality income opportunity can setup a campaign to get themselves and their ads in front of a targeted audience and then help these individuals figure out what to look for in a business opportunity. The person who can do this and provide a lot of support, value and solutions in the process can certainly earn a very impressive income.


While many shy from the term “get rich quick”, it’s worth realizing that a segment of the population searches for precisely this.

Case Study #6 – Money


The lottery mindset is very much alive with many. And I haven’t included the number of searches for “gaming”, “gambling”, “online casinos”, “online poker” and other related phrases.


Since we looked at network marketing earlier (as well as internet marketing), let’s see how many searches are performed for each. This is relevant because some of the searches for these phrases are by individuals looking for opportunities (in either network marketing or internet marketing).


Take a look through the list of phrases provided to see what others really are searching for.